Paid Search – Latchit Creative

Do you need to rethink your PPC? Don’t get left behind!

Already on Google
Not on Google yet

Do you feel the quality of leads you are currently receiving are poor? Should you be getting more out of your monthly PPC budget? Is your quality score letting you down? Do you feel your campaign strategy truly speaks to your audience? Is your ranking on Google not where you want it to be?

Help me optimize my PPC

Does the concept of Google Ads intimidate you? Do you feel you are losing market share to competitors already using Google Ads? Do you think you cannot utilize Google Ads due to a limited budget? Do you want to increase sales? Are you looking to increase your online brand presence in this digital age?

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How we have redefined our clients PPC

More Leads (Average)

Increase in CTR (Average)

Increase in Conversions (Average)

Decrease in spend (Average)

46570

Conversions

872111

Eliminated Wasted Spend

18250

Cups of Coffee

116451

Campaign Actions Taken

Our Innovative approach to PPC Management

One

ANALYZE

Through utilizing our innovative software, our team of professionals at Latchit are able to benchmark your current PPC performance and see where you need to improve. Our experts will then be able to advise on actionable tips to improve your grade.

TWO

OPTIMIZE

In-depth monthly PPC management allows our experts to regularly optimize campaigns to obtain superior results for paid search, converting clicks to customers. Our experts are also able to create new PPC campaigns which are strategy driven, goal orientated and customized to each client.

THREE

MAXIMIZE

Our trusted clients experience an increase in converted leads and a decrease in monthly spend, which allows our experts to maximize on client budget.
This resulting in greater, higher quality performance within their overall
paid campaigns.

Why make use of PPC?

52% of global internet traffic comes from mobile devices. The popularity of the desktop as a means of surfing the web is decreasing. For the sake of your marketing campaigns, you have to adapt. Smartphones and desktops are different.

90% of searches made on desktops are done via Google. 34% of “near me” searches done via desktop and tablets result in store visits.

Google has 90.46% of the search engine market share worldwide. 15% of all searches have never been searched before on Google. Google receives over 63,000 searches per second on any given day. An average person conducts 3–4 searches every single day.

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The Essentials of PPC Management

Keyword Research

Finding the right keywords your business needs to drive traffic through organic and paid search is vital to any PPC campaign. We find the relevant keyword results, tailored to your industry and country using the latest Google search data to deliver accurate and targeted advertising ideas.

Keyword Management

Ongoing monthly keyword optimization is necessary to keep uncovering new keyword opportunities and to expand your reach. Latchit ensures continuous keyword analysis to expand our clients keyword database which results in an increase in site traffic, leads and sales.

Ad Copy Creation

We ensure Ad copy is created with best practices in mind to get more clicks and conversions. Optimizing ad text to improve the performance in search engines by improving its Click Through Rate performance both in terms of volume and quality of response.

Content Marketing

Creating lasting and meaningful connections between brands and their customers is what we do best. Effective inbound marketing techniques on various platforms are used by Latchit to intrigue specific audiences through consistent and valuable content.

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Landing Page Optimization

We develop beautiful landing pages that facilitate a specific action we want a user to take in relation to your business objectives. Pages that are focused and targeted ensure higher conversion rates, and increase leads.

Quality Score

Quality Score is Google's rating of the quality and relevance of both your keywords and PPC ads. A healthy quality score is vital for the success of any PPC campaign and can result in lower cost per conversion and a higher return on investment.